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the Longines Global Champions Tour; Monaco;Ingeborga Dapkunaite; 2017
Longines Global Champions Tour of Monaco

The magical Port d’Hercule of Monaco offered a spectacular venue for the seventh leg of the Longines Global Champions Tour. The event was marked by the victory of Alberto Zorzi riding Cornetto K during the Longines Global Champions Tour Grand Prix du Prince de Monaco. To honour his great performance, the Italian rider was presented with a Longines watch from the hands of the Longines Ambassador of Elegance Ingeborga Dapkunaite.


The talented actress, who starred with Tom Cruise and Brad Pitt, joined Longines on Saturday to attend the competitions in Monaco. Naturally elegant, Ingeborga Dapkunaite has been devoting her charm and grace to Longines since 2005.


On Friday evening, the Longines Pro-Am Cup was won by Lucy Davis and Flo Fulton Miller. The Swiss Watch Brand participated in the competition with a team formed by Longines Ambassador of Elegance Jane Richard Philips and her husband Ignace Philips. In this charity trial, each team consists of two riders, one from among the world’s best professional riders and an “amateur”.


Longines also presented the Official Watch of the Longines Global Champions Tour of Monaco, a new variation of The Longines Master Collection displaying a sunray blue dial. This fashionable chromatic variation is perfectly in line with the classic and understated spirit of this collection. The elegant timepiece, housing a mechanical self-winding movement, is complimented by a blue alligator watch strap and features diamond indexes.

Longines Global Champions Tour; Monaco; Jumping; 2017
Generosity and sport in Monaco

Monaco hosts the seventh leg of the Longines Global Champions Tour this weekend. On Friday night, professional riders and amateurs competed together for the Longines Pro-Am Cup. Each team involved in the competition gathered one professional rider and one “amateur”.

Lucy Davis on Boucherom and Flo Fulton Miller on Rio de la Grandiere won the 2017 edition. The Longines team was composed of Longines Ambassador of Elegance Jane Richard Philips and her husband Ignace Philips. As Title Partner and Official Timekeeper of the Longines Global Champions Tour, Longines is looking forward to seeing some of the best riders and horses on Saturday night for the Longines Global Champions Tour Grand Prix du Prince de Monaco.

Royal Ascot; Aksel Lund Svindal; June; 2017
Longines celebrates traditional English sartorial elegance at Royal Ascot

On Tuesday June 20th, the owners of Lady Aurelia, the winning horse The King’s Stand Stakes, received an elegant Longines watch from the hands of TRH's The Duke and Duchess of Cambridge. Earlier that day, Longines Vice President and Head of International Marketing Juan-Carlos Capelli presented a watch to Stevie Donohoe, the winning jockey of The Coventry Stakes. Owner, trainer and lad of Rajasinghe, the winning horse of this race, were rewarded with refined Longines watches as well. In addition, Norwegian alpine skiing champion Aksel Lund Svindal, member of the Longines family since 2007, enhanced the race day with his presence. The first race day of the Royal Meeting was marked by no fewer than by three race records, in The Queen Anne Stakes, The Coventry Skates and The St James’s Palace Stake – all timed by Longines, the Official Timekeeper of the event.

Longines, which celebrated last year the ten-year anniversary of its partnership with Ascot, is the Official Timekeeper and Watch and Official Partner of Royal Ascot, with the brand having enhanced on course presence including a branded chronometer close to the winning post. This event, characterized by the most traditional English sartorial elegance, was the perfect occasion for the Swiss watchmaker to present its new models from the Longines Master Collection, displaying a sunray blue dial. These fashionable chromatic variations are perfectly in line with the classic and understated spirit of this collection and come in several diameters, so that men and women can find the watch best suited to their wrist.

Longines’ passion for equestrian sport dates back to 1878, when it produced a chronograph engraved with a jockey and his mount. Seen on the racetracks as early as 1881 and extremely popular among jockeys and horse-lovers, this model enabled its user to time performances to the seconds. In 1912 already the company partnered for the first time with an international show jumping competition. Today Longines’ involvement in equestrian sports includes show-jumping, flat racing, driving, dressage and eventing competitions.

Prix de Diane Longines 2017; new launch; Master Collection Blue edition
Longines officially launched the blue model of The Longines Master Collection on the eve of Prix de Diane Longines culminating day

On 17 June 2017, the evening before the culminating day of the Prix de Diane Longines featuring the world’s biggest race for fillies, the Swiss watch brand officially launched the new blue model of The Longines Master Collection in the heart of Paris. This stainless steel model displays a sunray blue dial, a fashionable chromatic variation, and belongs to a collection, which is one of the brand’s best sellers since 2005. Besides, Longines is proudly presenting as the Official Watch of the Prix de Diane Longines the new lady model with diamond indexes and blue alligator strap matching its blue dial, which happens to be the corporate color of the winged hourglass brand. The watchmaker is associated with the event at the Chantilly racecourse as its Title Partner and Official Timekeeper for the seventh time.

Prix de Diane Longines; Chantilly; Horse Racing; 2017
ロンジン ディアヌ賞 - シャンティイ

第168回ロンジン ディアヌ賞のハイライトとなるレースが6月18日日曜日に開催されました。勝利を収めたのは、ステファン・パスキエ選手が騎乗したSenga号でした。シャンティイ競馬場で何万もの観客が見守る中、パスキエ選手とSenga号は、スイスのウォッチブランド ロンジンが2010年より計時を務める世界最高峰の牝馬限定レース、ロンジン ディアヌ賞を制しました。イベントのタイトルパートナー、公式タイムキーパーおよび公式ウォッチを務めるロンジンは、この勝利を祝して、Senga号の馬主、調教師、騎手にエレガントなロンジンウォッチを贈呈。ウォッチは、アンバサダー・オブ・エレガンスを務めるアルペンスキーチャンピオン、ミカエラ・シフリン選手の手から渡されました。


また、最もエレガントな女性競馬ファンに贈られる「マドモアゼル ディアヌ ロンジン(Mademoiselle Diane par Longines)」賞をMarih-Sara Ennceiriさんが受賞。アンバサダーより、イベントの公式ウォッチ、ロンジン マスター コレクションのブルーの新しいレディースモデルが贈られました。このレディースモデルはステンレススティール製で、ダイヤモンドのインデックスを配したブルーサンレイ文字盤を使用。内部には自動巻ムーブメントが搭載されています。このコレクションには、何世紀にも渡る時計製造の専門技術が注ぎ込まれています。ロンジンのタイムピースは、内に秘める品質の良さや、バランス感のあるデザインのスタイルで有名です。なお、6月17日土曜日には、この新しいモデルの発売記念パーティーがパリで催されました。


%break%今年はロンジン ディアヌ賞のプログラムが拡大され、6月17日土曜日にもレースが行われました。その結果、土曜日には南アフリカのマプメレロ・マジョーカ騎手がその才能を発揮し、Beaupreau号とともにロンジン・フューチャー・レーシング・スター賞を制しました。また、女性騎手のダイアナ・ロペス・リレット選手とBeruska号が、ロンジン レーヌ マリー・アメリ賞で1着を獲得しました。この2つのレースは、世界中の若手騎手とFEGENTRI(国際騎手連盟)の女性騎手の優れたスキルにスポットライトを当てるもので、スイスのウォッチブランド ロンジンが公式パートナーと公式ウォッチを務めています。ロンジンは、両賞の優勝者にロンジンウォッチを贈呈するとともに、最年少優勝者に学校奨学金を贈るという栄誉に授かりました。

First race day of the Prix de Diane Longines – 17 June 2017
First race day of the Prix de Diane Longines marked by the victory of young jockey Mpumelelo Mjoka and lady rider Diana Lopez Leret.

This year, the program of the Prix de Diane Longines, of which Longines is the Title Partner, the Official Timekeeper and the Official Watch, expanded and began with the first race day on Saturday 17 June. The following day features the highlight race, the Prix de Diane Longines, which will be attended by Longines Ambassador of Elegance Mikaela Shiffrin.

Thus, on 17 June 2017, the South African jockey Mpumelelo Mjoka’s talent allowed him to win aboard Beaupreau the Prix Longines Future Racing Stars. The lady jockey Diana Lopez Leret and Beruska also crossed first the finishing line of the Prix de La Reine Marie-Amélie Longines.

These two races put in the spotlight the remarkable skills of young jockeys from all around the world and the lady riders of the International Federation of Gentlemen and Lady Riders (FEGENTRI), of which the Swiss brand is the Official Partner and Watch. The brand had thus the great honor to award both winners an elegant Longines watch as well as a school bursary to the youngest winner.

The spectators of the event are offered the opportunity to discover the Official Watch, which is the new blue lady model The Longines Master Collection. The stainless steel piece displays a sunray blue dial with diamond index matching its blue alligator strap, and houses an automatic movement. Centuries of watchmaking expertise stand behind this collection. Its timepieces are notable as much for their intrinsic quality as for their style made up of balanced designs. Besides, the watch brand organizes a launch party for this new model in the French capital on Saturday 17 June.